Starting Your First Job Search on LinkedIn

Sometimes job hunting can feel a little overwhelming, but we’re here to help you find your way in to whatever opportunity is right for you. Here are three of our favorite LinkedIn job searching tips and features to help you get started. 1. Tap into the power of who you know. The people you know and the relationships you form are really important to your career. In fact, according to LinkedIn data, 70% of professionals got hired at a company where they had a connection.   Now there are all sorts...


Introducing Active Status on LinkedIn Messaging: See When Your Connections are Available

Finding your way in to new opportunities often starts with a simple conversation. Whether it’s sending a quick note to a friend about a job, or introducing yourself to a new connection, actively talking with the people in your network can make a big difference. In fact, more than one-third of members have surfaced new opportunities through casual conversations they started with a LinkedIn message. But here’s the thing – choosing a good time to start a conversation can sometimes be a bit tricky....


Tuesday Tip: Your Personalized Premium Features All in One Place

If you’re a Premium member, it just got a whole lot easier to access all the goodness that a Premium subscription has to offer. The new “My Premium” hub is your one stop shop for all sorts of personalized info like jobs that you’re a top applicant for, companies hiring for roles like the one you’re in, and recommendations for LinkedIn Learning courses you can take to sharpen your skills and stay competitive. Simply go to “Access My Premium” under the “Me” tab on your laptop browser. Once you’re...


One of the Best Hard-to-Find LinkedIn Features is Still Available

LinkedIn has many great features that are very hard to find, and one of the joys of my First Day Tourjob is showing my clients how to not only find them but also how to use these features in a strategic and purposeful way.

One feature that really amazes most folks is LinkedIn's Alumni feature that allows you to search for others who have walked the same hallowed halls as you did. You won’t believe the incredible things you can now do with this feature.

There are two ways to access this feature. Screen Shot 2017-08-09 at 2.52.45 PMIn the large search box on your top toolbar, type the name of the school you're interested in. When it shows up in the drop-down list, choose that entry—or you can just click the name of a school on anyone’s profile. Once you're on the university's page, click the blue See alumni button. This will take you to that school's Career Insights page.

Ca$h in on this powerful tool

Every school’s University Career Insights page includes an awesome filtering system that helps you find the perfect Screen Shot 2017-08-09 at 2.55.46 PMfellow alums to reach out to.

The filters include:

  • Where they live
  • Where they work
  • What they do
  • What they studied
  • What they are skilled at
  • How are you connected

Once you have selected your filters on the University's Career Insights page by clicking the bar above your desired selections, LinkedIn displays a mini profile for everyone who meets your filtering criteria. Without leaving the page, you can send a message to any first-degree connections or use a personalized message to invite anyone on the list to join your network. Pretty cool, don’t you think? I am amazed that this is still free.

Some of the searching capabilities have always been available through general people searching, but it is much easier to do it here.

If you’ve been looking for a way to sort people by age range, this is your ticket. If you sell products or services to a targeted age group, use the dates attended or year graduated feature on the top right to find alumni who are probably in that age range. Granted, it isn’t exactly an age search because not everyone gets an undergrad degree at age 22, but it should still provide some valuable information.

Use the Search alumni by title, keyword or company box to really zero in on the right alums to reach out to.

I think after you test drive the Alumni feature, it will become one of your favorites. And I love success stories. Let me know how reconnecting with fellow alums helps you and your business.

If you'd like me to show you other hard-to-find, "can't miss" LinkedIn features, help you formulate your personal LinkedIn strategy, plus provide an in-depth critique of your LinkedIn profile, sign up for a one-hour, one-on-one consultation with me for the significantly reduced rate of $175.

Book your personal session today at

The post One of the Best Hard-to-Find LinkedIn Features is Still Available appeared first on Wayne Breitbarth.

New Features to Get the Most From Posting on LinkedIn

Sharing your expertise on LinkedIn is one of the best ways to drive great conversations and discover new opportunities. Whether it’s a new job or it’s to meet other professionals with similar interests that can help you get ahead, we want to make it even easier for you to share your experience and perspectives. Here are some of the latest features we’ve added: Add multiple photos to your posts We know there are moments when one photo doesn’t do the experience justice. For example, when you want...


Tuesday Tip: Get Your Foot in the Door with the Alumni Tool

Unsure of what’s next for your career and who to talk to about it? LinkedIn’s alumni tool makes it super easy to see what companies your alumni work at, where they live now, what skills they have and what they studied to get to where they are. Think of it as a roadmap of the different career paths people took who went to your same school. Why is this information relevant to you? The next time you want to see where your major can take you or how to get your foot in the door at your company of...


Stay One Step Ahead of Your Workday with LinkedIn and Samsung

Stay One Step Ahead of Your Workday with LinkedIn and Samsung LinkedIn and Samsung are once again teaming up to help you stay informed and more prepared in your professional life. On the new Galaxy S8 and S8+ in newly announced Bixby, you now have access to LinkedIn’s content and calendar experience. With just a swipe to the right, on Bixby home, you can prep for upcoming meetings and tackle the day ahead, with details such as who you’re meeting with and top news of the day. Learn more about...


Do You Look Like an Expert on LinkedIn or Just a Bragger?

A few years back my mom said, I thought I taught you that bragging is not nice! I Screen Shot 2017-08-04 at 4.48.22 PMlooked at your LinkedIn thing, and you're tooting your horn all over the place.

Well, there definitely is a fine line between being real and authentic on your LinkedIn profile and appearing boastful or pretentious. However, it's extremely important to clearly show people why you are expert at what you do and share valuable information with your network.

As a guy who looks at probably a hundred profiles each week, I can definitively tell you that most people are not displaying and sharing enough information, and this puts them at a distinct disadvantage when someone is comparing them to others in the same or similar position.


Best ways to use LinkedIn to display and share your expertise

If you need to beef up your profile and boost your presence on LinkedIn, here are seven simple ways to accomplish that without getting scolded by your mom.

1.  Recommendations. It does take time to secure recommendations, but it will be worth the effort, because nothing is better than someone else saying you're the best. It will differentiate you from others when people are comparing you to your competitors, and you'll undoubtedly receive lots of positive comments about the quality of your recommendations—which should lead to new business.

2.  Skills and related endorsements. Even though this feature has caused a lot of confusion (and rightly so), it still has great value. You can display what you're expert at, and, if done correctly, it will help you get to the top of the list when people are looking for your products, services, and expertise.

Screen Shot 2017-08-01 at 10.19.58 AM3.  Adding media (available in the Summary, Experience and Education sections of your profile). These are great places to display or link to documents (Word, Excel and pdf), video, Power Point presentations, blog entries, and photos that allow the readers to see for themselves the depth of your expertise.

4. Separate job experience entry for industry leadership position. If you hold or have held an office or position in an industry related association or organization, highlight that fact by adding an additional current or past job experience entry to your profile. Share specific details about your responsibilities. Also, if you're a speaker at your association's events or a contributor to their newsletter or blog, share that as well.

Screen Shot 2017-08-01 at 10.21.43 AM5.  Accomplishments profile sections. Don't be bashful about adding these special profile sections and including details related to each entry. Remember—you're the only one who is going to tell your story. Also, if you don't list any accomplishments on your profile, people may assume you don't have any accomplishments!

6.  Individual status updates. Because everyone in your network will not receive or read every status update you post, share your best resources regularly. This also gives Screen Shot 2017-08-01 at 10.24.10 AMpeople who are new to your network an opportunity to see your best stuff.

7.  Publish an article. This is the newest way to share your thought leadership. It's like having your own blog, and your network is notified whenever you post an article. And because it stays on your profile, people will see your expertise on display whenever they visit your profile.

Don't let your competitors get an advantage over you on LinkedIn. Be real and authentic as you proudly display who you are and what you have to offer—and hopefully your mom will say, That's my awesome kid!

The post Do You Look Like an Expert on LinkedIn or Just a Bragger? appeared first on Wayne Breitbarth.

Pushing Limits Rather Than Setting Them: LinkedIn Speaker Series with Scout Bassett

As they say, “it’s not how you start, it’s how you finish that counts.” This is something that I’ve heard throughout my entire life, whether it be from youth athletic coaches, professional mentors, or just good old fashioned parental encouragement. I however, like many, have been lucky enough to consider this phrase only during moments of tribulation. The saying takes on a deeper meaning when pressed upon you by current USA Paralympian and Nike Athlete, Scout Bassett, who has made it her...


Introducing the LinkedIn Company Pages Playbook

Once upon a time, if we wanted to research a company, we’d haul out the yellow pages and flip through its endless listings to find the business name. It was a cumbersome and tedious process that often yielded little in the way of useful information. Today, we search online. With a few clicks, we can access a wealth of details that help shape our purchasing decisions or employment preferences. Obviously the company website is critical, but digital brand management should never stop there. There...