LinkedIn and Microsoft: Next Play

Today, I'm pleased to share that we’ve officially closed Microsoft's acquisition of LinkedIn. This is a major milestone for the company, one that we believe will accelerate how we connect the world’s professionals to make them more productive and successful. For our members, the LinkedIn that you use to advance your career, find jobs, build your network and stay informed is only going to get better. We’re going to focus on how we leverage … [Read More...]

Using Your Business Blog to Stop the Salience Effect

  Often, eye-catching details have the power to render us blind, which is how author Rolf Dobelli, in his book The Art of Thinking Clearly, explains the salience effect. Dobelli’s entire book is devoted to cognitive biases, simple errors we all make in our day-to-day thinking, and the author’s hope is that by knowing what those are and how to spot them, we can make better decisions. As blog content writers, of course, we’re in the business … [Read More...]

Tips for a Stress-Free Business Trip

Here are some simple tricks to ensure for smooth business travels. … [Read More...]

What is in your “customer experience toolbox”?

Having the right tools available will give you the best chance to understand customer issues. The survey is no longer the only answer to gain customer insight. Consider the following: Company Metrics - Company metrics, such as financial and operating data, are primarily used to supplement and enhance the value of customer perception data. Customer Advisory Boards - Generally comprised of C-suite executives, customer advisory boards can help … [Read More...]

Behind every strong leader is a strong community

Credit: Pixabay When you look at the people who have changed the world to make it more kind, generous, and safe, none of them accomplished their goals by themselves. They did it together with people who shared their values, who supported each other, to effect the changes we admire. These communities help us succeed where we cannot by ourselves. Sometimes this can look like others showing up when we are at our weakest. Just knowing that we have … [Read More...]

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Facebook Finds Two More Ad-Metrics Discrepancies

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