Success Doesn’t Just Mean Having a Corner Office

Success – a word that can mean many different things to different people, especially when it comes to work. The challenge we face is that even today people are held back by the restraints of tradition, defining success by stereotypical notions of promotions, seniority and the corner office. The truth is, just like the constantly changing nature of work, our perceptions of professional success need to evolve too. In fact, according to a YouGov … [Read More...]

Take Blog Readers to Where You Want Them to Be

More data in business blog posts may not be the best way to persuade readers and to overcome skepticism, Jeremy Porter Communications teaches, because “those who make the most emotionally persuasive arguments win.” Both this week’s Say It For You posts are focused on Jeremy Porter’s “Nine ways to create an emotional connection”. On Tuesday we covered the first three; here are the remaining six: Tell a story “Stories are memorable, easily shared, … [Read More...]

4 Steps to Take Your Business’s Influence More Local

Reaching your closest community is easier than you think. … [Read More...]

Yes, There Is a Difference Between a Social Media and Community Manager

You've heard the roles before: social media manager and community manager. But what do they do? What's the difference between their responsibilities? We break it down for you so you can figure out which one fits your skill set and interests. … [Read More...]

Praise your employees: 5 ways to reward and recognize

Studies show that people are far more motivated by positive reinforcement than by the fear of failure, yet many workplace cultures are still buzzing with the daily energy of “just not screwing up.” If you work in one of these offices, where employees are frequently distracted from the goals of the organization by anxiety about being called out for mistakes, what can you do? The good news is that no matter what level of leadership you currently … [Read More...]

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How a Florida Utility Became the Global King of Green Power

NextEra became a wind and solar Goliath almost entirely under the radar, using tax subsidies to help finance projects around the country. It has avoided debt and the kind of claims of altruistic motives common among some renewable-energy companies.

Supreme Court to Consider Apple Appeal in Lawsuit Over iPhone App Prices

The Supreme Court announced it will hear an Apple appeal challenging the propriety of a lawsuit brought by consumers who allege that the company illegally monopolized the sale of iPhone apps.

Online Ads That Follow You Around the Web Get New Scrutiny

Advertisers want to reach audiences who have expressed interest in their products, but consumers may consider the ads creepy.

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