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Optimism About the Economy On The Decline: Results From 2014 LinkedIn Economic Confidence Outlook

In 2014, we conducted a quarterly survey of senior business leaders to measure their optimism on the global economy, their country’s economy, and other indicators of economic growth. The LinkedIn Economic Confidence Outlook shed light into various aspects of the global economy by tapping into the minds of business leaders on LinkedIn in countries that represent two-thirds of global economic output. Here’s what we’ve learned about economic … [Read More...]

How About a Riddle for Your Business Blog?

  One curious thing I’ve found is that blog readers tend to be curious creatures.  In fact, their curiosity factor is highest when they’re learning about themselves.  As a longtime Indianapolis blog content writer, I’ve found that “self-tests” and surveys tend to engage readers and help them relate in a more personal way to information presented in a marketing blog. Taking that concept one step further, we can use riddles as jumping-off … [Read More...]

16 Startup Trends That Will Be Huge in 2015

A list of big, important predictions from the investors at venture capital firm Andreessen Horowitz. … [Read More...]

Overwhelmed Marketers Need These 3 Ingredients to Build an Adaptable Company

Adaptability needs to start at the core of a company's identity and it can only thrive in the right environment. … [Read More...]

Tootsie Roll Appoints 83-Year-Old Widow as CEO; Sale Rumors Swirl

Ellen Gordon, 83, will succeed her 95-year-old husband, Melvin, who was the oldest CEO of any company listed on the New York Stock Exchange or the Nasdaq Stock Market. … [Read More...]

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